London Sitecore User Group - September 2026

Come and join us at Sitecore's latest office space near Paddington in London, for a meetup with a wide spread of content. We've got AI thoughts from outside our community, details on how you can make use of the data Sitecore already has to guide optimisations, plus up to date info on SEO/GEO trends and how Scrunch fits into that landscape.

Plus the usual pizza and drinks, and the chance to chat to other community members about what's important or challenging for your work right now.

Please use the sign up button under "Attendance" below so building security will let you in.

Hope we'll see you there...

Sitecore
5 Merchant Square, London, W2 1AY
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Agenda

17:45
Arrival and networking
18:00

Exploring Sitecore Cache Stats for Smarter Optimization

Profile photo of Matt Dresser
Matt DresserIndependent Sitecore Consultant

Matt will walk through how to analyse Sitecore caches and use a LINQPad script to aggregate the data for clear, actionable optimization recommendations.

18:20
Break
18:35

From AI Assistants to AI Agents: Building Smarter Digital Experiences

Profile photo of Toheeb Olagoke
Toheeb Olagoke

AI is moving beyond chatbots and copilots toward autonomous agents that can understand context, make decisions, and take action. In this practical session, we’ll explore how AI agents can enhance digital experiences, automate workflows, and create more personalised user journeys, with real-world examples and a live demonstration of an AI-powered workflow.

19:20
Break
19:30

Beyond Search: AEO, GEO and the Architecture of AI Discovery

Profile photo of Sumith Damodaran
Sumith DamodaranSr. Product Manager, Experience Platform at Sitecore
Profile photo of Surya Shanmugam
Surya ShanmugamAssociate Product Marketer at Sitecore

AI is changing how people discover brands, services and information. We’ll look at the rapidly evolving AEO/GEO landscape, what organisations should be doing to improve visibility in AI-generated answers, and then go under the hood with Scrunch — exploring the architecture, APIs, MCP and technical patterns that enable teams to measure, understand and optimise their presence across AI discovery platforms.

20:00
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Attendance